Thinking about monetizing your blog with the miracle of affiliate marketing? Well, that should be the goal of every up-and-coming blogger. It’s the best way to sustain your finances as you pursue the blogging career full-time. Since you’re new to this, you might be clueless about what to do and how to do it. We all know affiliate links only make you money if people click on them and buy stuff. So, where’s the best place to promote these links to get the best results? If that’s one of the questions on your mind, you’ve come to the right place.
In this article, I’ll show you different ways to optimize your affiliate earnings. I’ll highlight the places to promote links that’ll prove to be the most profitable to you. But, just to motivate you a little more, let’s see why affiliate marketing is so great. 😃
- It comprises about 70% of the entire revenue earned by most bloggers.
- Production isn’t your department, so you’re far away with the manufacturing worries.
- You make passive money through ever-living affiliate marketing links on your blogs.
- Most affiliate products you’ll take up are (or at least should be) trusted ones.
- Writing full-fledged sales pages isn’t your job.
Before you take the first step into affiliate marketing, there are a few things you must know. Make sure to read this article to know exactly what you’re getting into.
What’s Affiliate Marketing?
It’s only a process through which affiliates earn commissions by promoting products. The affiliate (mostly a blogger) adds links in his article for people to click on and make purchases. The more this link gets used for successful sales, the higher the commission income. The brand makes sales and the affiliate gains percentage-based commissions on them. What’s great is that the customer still gets the product for its usual selling price. So, everyone’s a winner in the world of affiliate marketing.
It sounds amazing, doesn’t it? It almost makes you want to sign up for good affiliate programs right away. Well, look no further. For new bloggers, I’ve made a list of approachable and high-paying affiliate programs. You can find them all listed here: 12 Affiliate Marketing Programs Every Beginner Should Join
How Exactly Do Affiliate Links Work?
Merchants provide unique affiliate links to every promoter they work with. Links are marked by certain identifiers that make them distinguished from each other. The identifiers could be numbers in a sequence, the promoter’s username, or random letters. As bloggers have unique links, it’s easy to track individual affiliate sales. Such purchases are hence recorded and merchants pay commissions based on them. 🙌🏼
Choose the Right Products to Promote
You also need to understand this before we get to the effective promotional places for links. You already know what affiliate marketing is and how it works. Now it’s time to start worrying about the products you’ll select. Picking the right affiliate products isn’t just necessary for maximizing revenue. It’s also crucial for steering clear of trouble later on. Imagine promoting a scam website without knowing – yikes! I’ve discussed the topic of choosing the right product earlier in this article: 12 Affiliate Marketing Programs Every Beginner Should Join Make sure to check it out before you promote another affiliate product!
9 Clever Places to Promote Affiliate Links
You understand how affiliate links work. You also know product choices are important. All that’s left to do is promote your affiliate links in the most efficient way possible. For that, I’ve listed down some great places where you can include affiliate links. These suggestions focus on maximizing the generated revenue!
Sounds obvious, yes, but hear me out. Yes, almost everyone does that. However, it’s rare to find people doing it right. A huge majority of them fail to make even one sale off of their links. You could either be one of them or actually make money off of affiliate sales. If you want the latter, some key things need to be taken care of.
- Create blog posts that are genuinely worth your readers’ time. Keep the content relevant to their interests while you promote the affiliate products.
- Assume that the affiliate product is an online course. Through your blog post, teach your readers a snippet of what the course offers. Encourage them to learn more by taking the course themselves. If you pique their interest before pushing an affiliate link, a successful sale is likely.
- Make the link blend in with the article well. Don’t just grab and throw it in randomly without text or keywords around it.
- Avoid spamming – seriously, it’s annoying. Not only will the audience lose respect for you, but even the merchants don’t want that. Some brands even hire teams to monitor affiliate blogs to make sure no one’s being too pushy with the links. Stick to including the link 2 to 3 times throughout the post, no more than that. 🚫
- Use one banner per post, at most – wow, that rhymed. Make sure the banner you use isn’t a portrait one either.
Just follow these guidelines the next time you include affiliate links in a blog. I’m certain you’ll start seeing a positive change in the revenue you generate. Also, make sure to give disclosures in any post containing affiliate marketing links.
Another great place to promote your affiliate links in your sidebar. It shows up in all your blog posts and you don’t have to keep setting it up every time. You must use it well though; just filling it up with affiliate links isn’t smart. Let the important things remain at the top and follow up with a photo that refers to the affiliate product. It’s great to use custom photos that suit the blog’s design and theme. The key is to blend in with affiliate promotions as smoothly as possible!
3. Resources Page
Wouldn’t it be nice to have a freebie bin to throw all the affiliate links and promotional stuff in? You can achieve that by introducing a dedicated resources page. Feel free to list down all your affiliate products there along with links. It might take some time to create at the start, but you only have to do it once. Don’t forget to promote the link to that page on social media!
It’s not only blogs that do well in promoting affiliate links. The internet is seeing a rise in the trend of podcasts! It’s common for bloggers to feature podcasts and other content on their websites as well. Some of them earn big amounts of affiliate income through podcasts. If you also host one, feel free to promote affiliate products that are already in your own use. However, promoting tools you love is in no way equal to pushing products you have no idea about. If you can reel the conversation towards an affiliate product you love using, go for it! 👍🏼
5. YouTube Videos
There’s a much bigger pool of watchers as compared to readers on the internet. The high number of consumers makes videos a great tool for affiliate marketing. In a blog, the most you can do is talk about a product in the most descriptive of words. But, in a YouTube video, you could ‘show’ them why it’s so great. Factors like that play a huge role in encouraging people to actually place an order.
Keep in mind though, making a video just with the objective of affiliate sales isn’t cool. Your audience will pick up on it sooner or later and they might not take it too well. 😒
Here are a few ways to include affiliate links in YouTube videos effectively;
- Add them to the description of the video! It’s the easiest way to add it in. You might want to shout out the “link in the description” at the end of your video though.
- YouTube’s annotation feature also comes in handy for affiliate links. Transparent boxes would appear at a given set of points during the video. They’d call people to click on them without disrupting the content at all. Hyperlink these boxes with affiliate links, and you’re done. That’s passive income for as long as YouTube lives.
‘Forum’ is a fancy word for a Q/A website. It’s like Quora or Yahoo Answers. Some forums are specifically designed for a particular demographic. It could be rewarding to place the affiliate links smartly on relevant forums.
You’ve got to look for queries that relate to the product you’re promoting. Write a helpful answer and blend the link within the text. Let’s suppose some have asked about the best web hosting service. If you’re an affiliate of hosting providers, that’s the target question for you. Start your answer by listing the features of good hosting services. Then, sneak your link in as ‘the recommendation’ that has it all. Aim for 2-3 questions every week and you should notice an increase in revenue! 📈
7. Free Courses and/or eBooks
Write a great eBook and let your audience access it for free. This is a great way to offer them real value while also throwing in affiliate links. The same holds true for courses! Your audience would learn a great deal while you get to promote affiliate products. You could center these eBooks or courses around the affiliate product itself too!
For example, write a knowledgeable eBook on Yoga if you need to promote Yoga accessories. This is where the importance of affiliate product choices comes in to play though. Never pick products that aren’t interesting to your audience at all. If you do, your audience wouldn’t be hyped about eBooks or courses on them either. In harsher words, they just wouldn’t care about your affiliate links in general.
8. Email Newsletters
Many bloggers have heard a repetitive statement thrown around many times. It tells them that the email list of the readers is a blogger’s most valuable asset. Well, this is the time to use that asset to your advantage. Your subscribers agreed to get promotional emails from you – this means they trust you. By no means should you exploit that trust by shoving brand deals down their inbox. Not only would it ruin your credibility, but it’ll also cause them to unsub. 🙅🏾
If you use this tool well, emailing your list of affiliate products could be great for business. Keep these things in mind when you’re planning to send them promotional emails;
- Never be too pushy or annoying with it.
- Tweak your content and subject headings to find out what gets the most clicks.
- Make sure you email people about products that are relevant to them. I mean, you don’t want to promote hair straighteners to a bald guy. That’s just an example, you’ve got no way of knowing which user is bald. Moving on…
- Don’t send such emails too frequently.
Of course, all of this is possible only with an email list at hand. If you haven’t gotten one yet, don’t worry. You can start building one right away using GetResponse. They’re super reliable, affordable, and offer a free trial month! Click here using my link to get a 30-day free trial now
9. Social media
Your affiliate revenue strongly relies on the marketing strategies you employ. To come up with the best plans, you’ve got to use all the tools at hand. Social media is one of the greatest means you can find when it comes to boosting your affiliate sales. Here are a few great ways to up your promotion game using social media.
As there’s a limit on the character limit, twitter promotions can be tricky. Use short text and pair with descriptive photos or videos to create an attractive tweet. All you need is a click, and the content needs to be interesting enough for it. Using giveaways is a great way to motivate people to click and share promotional tweets!
Facebook’s user base has been declining, but it’s still super active. Use your business page to promote affiliate links with convincing posts. Remember, your goal is to fuel their curiosity enough to consider making a purchase. Achieve this through educational, entertaining and tempting content with links in the caption. 💻
Instagram is the most popular one out of the three platforms I’ve mentioned. There’s one problem with them though, link sharing isn’t allowed on its posts. It’s understandable since it’s a photo-sharing platform for the most part. However, you might have come across the phrase “link in bio” numerous times. That’s what people do to promote stuff since it isn’t an option to include links in captions. By the way, have you got 10,000 or more followers? If so, you can redirect your followers to the affiliate link using the ‘swipe up’ story feature.
Pinterest isn’t necessarily a ‘social media’ platform. It’s more of a search engine that’s based on visuals only. Nonetheless, it gives bloggers the perfect opportunity to promote their affiliate product links. Create and post gorgeous pins, pair them with catchy titles and descriptions. All that’s left to do then is linking your pins to affiliate products and let the magic happen. 📌
Keep in mind though, money shouldn’t take priority over your audience. Without an audience, you wouldn’t be able to make money off your blog for very long. Affiliate marketing is a super lucrative route to go in but never go overboard. It’s not a scheme to get rich overnight, and aiming for that could backfire!
Do everything as advised in this article, and you should be fine. With efficient affiliate marketing, a passive income stream is inevitable. It does take serious perseverance and commitment to keep promoting your affiliate links. It’s important to remember the importance of trust between you and your readers! If you’re making money through your readers supporting you, make sure to provide value back. If there’s no trust, there’s no prospect of successful affiliate marketing. All the best!